Tumblr By The “Numbrs”

Tumblr is a multimedia rich microblogging platform that allows users to post text, images, videos, links, quotes and audio to their short form blog. It is about ease of use.

The numbers for this platform are too significant to ignore.

• 900% growth in the last 12 months
• 90 million users compared to only 10 million a year ago
• Addictive and highly engaged audience with 2% of its audience making up 43% of total visits

The engagement on Tumblr is only second to Facebook at an average of over 141 minutes per month per user.

Ease of use and making it simple to post images plays into a web that embraces high definition and addictive images.