March 2012
9 posts
5 tags
The World of Facebook
Facebook’s mission is quite simple, “Giving people the power to share and make the world open and connected.” It is pretty apparent that they are living up to their mission. The Timelines addition to the platform gets people even more connected, and I believe it is a true bonus to the social network.
Facebook just announced Timeline for Fan Pages and this is going to change the...
February 2012
12 posts
4 tags
Who Will Buy the iPad 3 and Why
Are you going to buy the iPad 3? This is first iPad release that I am going to wait and see what the new iPad will bring and to hear some reviews. Of course, like every other Apple release, once I watch the keynote; I am sure I will be waiting in line for the new one. I am an Apple fanatic - there is no question about that. It is really hard for me to see any wrong in their products, and, yes, I...
9 tags
The Social Media Lifecycle
Social media provides valuable data for your business, along with a medium for conversation. These tools enable you to spot trends, opportunities and get insights; enabling you to act on some of those insights by participating in conversations that are going on and increasing your ROI.
6 tags
Who’s Winning the Twitter and Facebook...
DID YOU KNOW? Ron Paul is the third most followed candidate with more than 862,000 Facebook Likes and more than 130,000 Twitter followers. Rick Santorum is next to last withnearly 130,000 Twitter followers and more than 138,000 Facebook Likes. Gary Johnson, the libertarian who has been in and out of the race, has the least amount of Facebook Likes and Twitter followers, but he is building his...
7 tags
The Future of Sharing on Facebook, Twitter and...
Users of social networks are getting tired of sharing — but that doesn’t mean sharing is on the decline. A new study analyzes sharing behaviors on Facebook, Twitter and Google+ and makes predictions for the future of sharing.
Digital agency Beyond released the study for Social Media Week, along with the below infographic. Beyond makes six predictions about where sharing is headed based on the...
6 tags
Are Jerks the Future of the Internet?
Are you a different person on social media platforms than you are in person? I can say that I try to be myself as much as possible, but I am more “thankful” on Twitter than I am in person. You may laugh, but seriously, I thank people for mentions, for re-tweets, for favoriting a tweet…whatever. In person, I never thank someone for mentioning my name or even re-sharing...
7 tags
iPads vs. Textbooks: Crunching the Numbers
When Apple announced its initiative to bring iPads into schools and provide textbooks in digital format, the reaction among many was enthusiastic. iPad textbooks are more interactive, they can be easily updated and they can’t be easily vandalized. The price Apple announced at their launch event — $14.99 per textbook — also sounded like a steal, certainly far cheaper than traditional textbooks. But...
4 tags
9 Ways Students Can Use Social Media to Boost...
If you’re a Generation X-er or older, you likely use social media to cut it in the real world. You may also use social networks for personal reasons, but it’s always with the understanding that you’re a professional.
But newer generations of college graduates began their social media experience as a very personal one. And the shift to using social media for career development may seem optional....
10 tags
How Higher Education Uses Social Media
Schools are on a short list of organizations that have been notoriously slow to adopt emerging tech. But within the last few years, as social media becomes more integral to students’ lives, educational institutions are finally catching on, and catching up.
When it comes to higher ed, there are not only opportunities for digital learning, but digital marketing too. Some schools have taken the...
5 tags
An Average Day on Facebook
Did you know that American Internet users spend more time on Facebook than any other site? Not only is it the site with the second-largest U.S. audience, just behind Google, but it far surpasses every other site in the top 10 of most popular websites, according to data from Nielsen, with the average user spending more than 7 hours and 45 minutes each month on the site.
No wonder it’s a...
3 tags
The Who, Why and How of Twitter
The seemingly slow evolution of Twitter frustrates some but its simplicity and immediacy as an open texting service on steroids continue to keep it top of mind in popular digital culture.
Its embedding in the new Apple iOS5 mobile operating system has stimulated growth and increased sign-ups by 300%.
The real point of interest to watch with Twitter in 2012 will be to see if it rolls out a...
