Cracking Into the Social Media Career
I don’t consider myself a social media expert, however, I do feel that I am very knowledgeable about the subject - and I have helped many businesses gain exposure through various social networks. With that being said, I really enjoy my career in social media, there are many challenges and changes that one must face everyday. It has helped me gain many new connections, and re-connect with old...
Twitter: The Fastest-Growing Social Network
While I love Twitter, and continuously share information on the network, it may not be my favorite. LinkedIn currently has me hooked. I love the sharing of professional information, as well as, making connections with professionals of similar interests. Plus, the group feature has really drawn my interest as of late. I am not sure why I have not taken advantage of the tool sooner. However, I am...
The ROI of Social Media
Is social media marketing effective? That’s the question being asked as more and more businesses are investing in increasing amounts of social media marketing. With no standard means of measurement, there’s a wide variety of goals and metrics used to define the ROI of social strategies. Fortunately, this enlightening infographic, developed by MDG Advertising, helps clear up the confusion by...
Looking for a Job in Social Media
Social media is not just a trend, it is the new “website” for many businesses. I can remember when it was a big deal for businesses to have their own website, and now everyone has one. I see this trend with social media. It used to be a high priority for companies to find web masters and web designers, and now it appears many are looking for social media managers, marketers and content...